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Career Skills Programmes

Bachelor of Business Administration (BBA) – General






La Xenia Campus


4 Years
240 ECTS


Onsite or


100%  in English
Entry Requirements
Career Opportunities

Bachelor of Business Administration (BBA) – General

Upon completing the Bachelor of Business Administration (BBA) – General programme students will have gained strong managerial skills, professional communication skills, managing people skills, strategic skills and personal development skills which will allow them to join the workforce with confidence and excel in their career.Upon completion students will be ready to join the workforce in entry to mid-level and embark on an excellent career.

Next Application Deadline: 

  • International Students: please contact Student Services Office
  • EU/Swiss Students: please contact Student Services Office

Classes begin: please contact Student Services Office

Entry Requirements

  • A minimum age of 17 at enrollment.
  • Completed full time high school education.
  • All applicants without English as a first language must show competence in English at a level equal to IELTS 5.5 minimum. Or prior study in English language.
  • LA XENIA can provide a set of placement tests where necessary to assess a student’s English level.

Career Opportunities

The Bachelor of Business Administration (BBA) – General will enable students to apply for entry- to mid-level jobs in business organisations around the globle.

Here is a sample of career opportunities in today’s business world for graduates who are specialized in business administration:

  • marketing & sales
  • purchasing
  • finance
  • human resource
  • logistics & operational and many more.


La Xenia Campus

Fees in Swiss Francs (CHF)

Bachelor of Business Administration (BBA) – General

(Single Degree)

Standard Tuition Fee 

Please contact Student Services Office for tuition fees

Application Fee

Meals Fee

Accommodation Fee*

Operation Expenses

Grand Total

* The accommodation fee may vary. Based on the room type. All room options are subject to availability.

For further details regarding fees, please visit Tuition & Fees.

Why Study the Bachelor of Business Administration (BBA) – General at La Xenia?

The Bachelor of Business Administration (BBA) – General provides students with:

  • a bachelor qualification in business management, covering all the key business administration skills required for a business career
  • a mixture of theoretical knowledge with practical experience, guided self-study and internship
  • Swiss excellence in business administration
  • international faculty with excellent qualifications and experience in the field of business administration
  • guest speakers from business industry
Bachelor of Business Administration (BBA) – General

Programme Structure

Students must successfully complete: 18 core courses, 4 specialisation courses and a capstone project

Credits:  240 ECTS

Year 1

Business Environment

Resource Management

Communication Skills

People in Organisations

Administrative Services

Personal & Professional Development

Year 2

Managing Communication

Business Organisations in a Global Context

People Management

Finance for Managers

Employability Skills

Business Ethics

Year 3

Planning a New Business Venture

Risk Management

Customer Relationship Management

Leadership & Management

Managing Quality and Service Delivery

Personal Leadership & Management Development

Year 4 Specialisation Courses

Marketing Communications


Project Management

Human Resource Management


Capstone Project

Note:  The courses listed above for this programme are regularly reviewed to ensure they are up-to-date and meet industry needs as well as the latest teaching methods. On occasion, we may need to make unexpected changes to the courses – if this occurs, we will contact all registered students as soon as possible.

Bachelor of Business Administration (BBA) – General

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